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Small Business Q & A

Normally in this column I dispense highly-intelligent small business advice in response to thought-provoking questions submitted by future and fellow entrepreneurs. This week, however, I have a couple of questions for myself, one of which makes me wonder how truly intelligent I really am. Q: Dear Me, I recently took my teenage daughter shopping at the mall. The experience raised two questions. (1) What business lessons might be learned from such a foray into teen commerce; and (2) What the heck ...
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5 Free Online Advertising Channels For Your Business

What a wonderful invention it is, this thing we call the Internet! If you would just take your time to know your way around, you could discover a lot of premium products and services being offered for free. What's best is that there is a seemingly endless number of these wonderful finds, what with the Internet being a vast network of constantly evolving ideas and all! Among these magnificent benefits is the chance to be able to promote your business, any business, online, free of charge! ...
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E-business strategy vital for e-commerce web solutions

Though there are a number of e-commerce web solutions in the market, what makes your e-commerce venture stand out from the thousands of other such ventures on the Internet and fetch you a high Return on Investment is your e-business strategy. If you have your e-business strategy neatly defined, it would be easier for you to choose your customized e-commerce solution. Depending upon your ebusiness strategy, website developers develop for you e-commerce web solutions that suit your business ...
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The Pending Revolution In E-Commerce - The E-Currency Side Of

Most people think that e-commerce is about people buying and selling stuff online with their credits card. This is wrong. There is another method of buying and selling online which is surprisingly common, and this second method is likely to become increasingly common in the times to come. In this second method you execute a purchase an order through a 'digital' currency rather than a credit card. The E-Currency Payment Process Let's suppose some guy in Taiwan is selling table sets over ...
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eCatalog - a Key Component of Your eCommerce Initiative

/p> In recent years, Internet virtually has become major driving force of economic and technological growth in many industries. It is fundamentally changing the way companies operate, do their trade and interact with each other and it is giving birth to new processes and business models that were previously unimaginable. First type of the Internet business models that created a different business method was Business to Consumer (B2C) eCommerce. Business to Business eProcurement systems ...
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Small Business Q & A

Q: I started my business about a year ago and everything is going fine. We're growing and making a profit, but the stress of running the business is really starting to get to me. I spend more time worrying than working. Sometimes the pressure is almost more than I can take. I'm starting to think that I'm not cut out to run my own business. Do you have any advice that might help me decide what to do? -- Steven S. A: I'm full of advice, Steven, and it's totally free. Just remember, you get what ...
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Ever Wondered What An eCommerce Merchant Account Is?

An eCommerce merchant account can be likened to the cashier of an actual, physical store. They process payments, and eCommerce merchant accounts do the same, albeit, with added flair and whole lot more features. Much like how an actual, physical store cannot do business with a cashier, an online business would falter without a reliable eCommerce merchant account, sales can be lost and credibility lost. But what is an eCommerce merchant account, exactly? An Ecommerce Merchant Account Is The ...
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eCommerce Web Site Building

Building a web site isn't something that is really cut and dry. There's a huge variety of products and services that can either help you get your web site where you want it or simply confuse you. It's also important that you make the right choices upfront so that you don't end up having to restructure your whole web site because of some problem in your design layout. The level of time investment neccessary for mastery in a lot of these software packages can range from little to a VERY ...
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8 Ways Business People Can Make Their Advertising More

1) Write down your objective before creating any marketing or advertising. What do you want to achieve with this marketing piece? Who is the target audience? What action do you want the prospect to take after reading it? Have you made it clear and easy for the prospect to take the next step in the sales process? With a clear objective, you'll be able to create more focused marketing material. 2) Make it a habit to ask customers how they heard about your company. Keep track of their responses ...
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Small Business Q & A

Q: One of the big chain bookstores recently opened up near my small book store. Already I can see my business starting to decline. Is there anything I can do to compete with the bigger store or should I just accept the inevitable? -- Peter Q. A: A wise man once said, "The inevitable is never a sure thing." Don't be so quick to close the book on your business, Peter. You probably can't compete with the superstore on volume of inventory or on price, but there are other things you can do to help ...
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